Narissa Shamji

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As Digital Marketing Specialist at Magnolia, Narissa supports the planning and execution of integrated digital programs across channels, with a particular interest in how emerging technologies are reshaping the way marketers work. She is especially curious about the evolving role of AI and how it can be used as a practical tool to strengthen research, uncover insights, improve efficiency, and enhance creative thinking.

Born and raised in Kenya and now based in Vancouver, Narissa brings a multicultural perspective shaped by her experiences across different countries and communities. Her background has taught her the importance of adaptability, perspective, and approaching new ideas with an open mind.

Narissa studied Communications and Sociology at Simon Fraser University, where she developed a deeper interest in how people connect, communicate, and make decisions. That understanding continues to shape the way she approaches marketing today by looking beyond the channel or tactic to understand the people behind the data.

Naturally outgoing and relationship-driven, Narissa enjoys exchanging ideas, meeting new people, and learning from different perspectives. She is motivated by continuous growth and is always looking for opportunities to challenge herself, explore emerging ideas, and contribute meaningfully to the work around her.

Whether she is digging into campaign data, experimenting with new technology, or having a great conversation, Narissa is energized by curiosity and the opportunity to learn something new.