Content Marketing
Creative Strategic Content for Today’s Business
Content is King. But relevant and relatable content rules in the world of B2B content marketing. While strategic digital content rules the chessboard, the game of distribution has changed dramatically over the past decade. Today, with an abundance of choice, channels, platforms and opportunities to tell your brand story it’s imperative that you have a well-thought-out content marketing strategy that reaches customers and builds your voice. At Magnolia, we help our clients build their brand messaging and tell stories that are good for business.
How we can help
From small to medium sized businesses to large scale organizations, we work with business clients to provide custom content marketing plans and campaigns. Our goal is to ensure your content helps get you noticed in the right digital channels and publications.
Brand Visibility
We help create content in a branded environment designed to boost your online presence and brand credibility. Our strategic approach unifies your message and helps you build a level of engagement that is far greater than traditional business-to-business marketing channels.
Thought Leadership
Customers today are looking for fresh content from leaders who have compelling stories to share. Our B2B content marketing professionals are skilled in the art of developing creative content and will help you share your stories with confidence.
Generate Leads
Qualified leads are generated from a B2B content strategy when content creation is aligned with your brand messaging. We can help you develop strong, tailored content specifically for your business that is driven by the needs of your buyer personas.
“SureWerx and Magnolia have built a long standing relationship over the years and they are a trusted and valuable extension to our marketing team. Magnolia has proven their expertise by bringing creative digital marketing campaigns that offer in-depth data analysis and integration to our CRM systems for us to make sound business decisions.”
Vice President and General Manager of SureWerx Canada
Strategic business content
We can help you develop strategic messaging and industry content that is designed to get you noticed in today’s channels and business publications. From enhancing your brand to developing your thought leadership position to building your unique brand story, we work as a member of your digital team to support all of your content development and marketing campaign needs.
What’s included:
We’ll work together to identify the key assets you need to build your voice. We provide a variety of content services to support your business needs.
- Webinars
- Videos
- Whitepapers
- Case Studies
- Multimedia Assets
- Websites
- Landing Pages
- Social Media
- Advertising
- Press Releases
Why people love Magnolia
Frequently asked questions
Magnolia’s Content Strategy is crafted to elevate your digital presence by creating engaging, relevant, and valuable content. We analyze your target audience, industry trends, and competitive landscape to develop a content plan that not only attracts but also retains your audience. Our strategies encompass a mix of SEO optimization, audience persona targeting, and compelling storytelling to ensure your brand stands out in the digital marketing space.
The formally definition is:
“Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.
Our Content Strategy stands out through a combination of strategic planning and creativity. We go beyond generic content creation, diving deep into your brand identity and unique selling propositions. Magnolia’s team of content experts crafts strategies that resonate with your audience, align with your business goals, and stay ahead of industry trends. This approach ensures that your digital content not only captures attention but also establishes your brand as an industry leader.
We understand the diversity of digital platforms and the varied preferences of online audiences. Magnolia’s Content Strategy involves meticulous tailoring of content for different platforms, ensuring it aligns with the format and expectations of each channel. Whether it’s social media, blogs, email campaigns, or other digital avenues, our strategies are designed to maximize engagement and resonate with the specific characteristics of each platform and its audience.
Absolutely. Our Content Strategy isn’t confined by borders. If you’re looking to expand your brand’s visibility internationally, Magnolia’s global approach ensures that your content speaks to diverse audiences across different markets. We consider cultural nuances, language preferences, and regional trends to tailor your content for global appeal. By doing so, we help your brand build a strong and impactful digital presence on the international stage.
Digital Marketing' services designed for your business
Magnolia was founded to support B2B clients reach goals
and uncover new audiences through digital marketing,
communications, and search engine optimization programs.
Connect with our team to learn how we can help you
grow business and build your brand online.