Magnolia Communications Brings Account-Based Marketing (ABM) to SMEs

Magnolia Communications
November 23, 2023
  • Magnolia Communications is now offering ABM to drive leads, revenue and ROI for clients
  • The company employs a phased approach to help SMEs to get to market faster
  • SMEs can now take advantage of Magnolia’s 360-degree, solution-oriented approach to marketing

Vancouver, BC., September 15, 2022 – Magnolia Communications, a leading B2B demand generation agency, is excited to announce the launch of its account-based marketing (ABM) services. This addition to our comprehensive digital marketing solutions provides SMEs with a strategic approach to generate qualified leads, enhance sales velocity, and maximize customer interactions.

ABM Approach

ABM offers clients a new approach to generating qualified leads that increase the volume and velocity of sales. Magnolia Communications has designed its ABM program to help redefine the sales and marketing relationship within its clients’ organizations. A tailor-made playbook and 360-degree strategy enable the team at Magnolia to maximize customer interactions and touchpoints. By employing a phased approach, the company can ensure every ABM strategy put into action is methodical and strategic by identifying integral elements such as key stakeholders, valuable accounts, customer personas, personalization and more, helping clients get to market faster.

ABM for SMEs

“Making ABM accessible to SMEs that thought it was out of their reach was a key goal of our offering. Many clients have asked us if ABM is a practical, viable demand generation for smaller SMEs, and the answer is absolutely 100%,” said Phoebe Yong, President & Founder, Magnolia Communications. “Our recent partnership with Terminus and ON24 gives clients who want to use a tailor-made approach to ABM and align sales and marketing reach their target accounts in a practical and feasible manner.”

As we celebrate our 19th anniversary, Magnolia Communications continues to evolve and expand. From our roots as a PR consulting company in 2004, we have grown into a full-service demand generation agency. Our commitment to delivering results, embracing new trends, and challenging the status quo is evident in our addition of ABM services.

To find out if our ABM solution is right for your business, please visit: https://magnoliamc.com/services/account-based-marketing/

About Magnolia Communications

Magnolia Communications is an award-winning, full-service, B2B demand generation agency, specializing in public relations, digital marketing, content marketing, and communications strategy. Ranked among the Top 10 PR agencies in Canada via Clutch B2B Ratings & Reviews, we’re sophisticated and solutions-based, serving local, national, and international clients with insight and integrity. We’re constantly hungry for creativity, daringly innovative and unabashedly fearless, known for challenging the status quo and bringing new ideas and fresh thinking to the table.

Media Contact:

Joan Magat

Digital Marketing Manager

joan@magnoliamc.com

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