Industry Insights​

Explore our blog section to stay up to date about the latest marketing trends and advice from our team of B2B experts.

Fresh Content​

Public Relations in the Payments Industry

Using Media and Your Spokespersons to Build Trust and Credibility “The problem is not a loss of money or credit, but of trust” – David Perry When it comes to international payments, customers expect seamless, secure, and reliable transactions. Any disruption can erode confidence in a brand and have real financial consequences. A well-executed public…

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February 28, 2025

Public Relations in the Payments Industry

Using Media and Your Spokespersons to Build Trust and Credibility “The problem is not a loss of money or credit,

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February 24, 2025

Harness the Power of Paid Social Advertising for Your B2B Business (Updated for 2025)

Dive into the heart of innovation as we unfold the captivating narrative of Magnolia’s transformative journey. In this blog, we

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February 18, 2025

How to Use Social Media for B2B Business Growth (Updated for 2025)

Dive into the heart of innovation as we unfold the captivating narrative of Magnolia’s transformative journey. In this blog, we

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February 8, 2025

5 Instagram Reels Ideas for Your B2B Company (Updated for 2025)

B2B Social Media CAN be Exciting Instagram continues to evolve, with algorithm updates now favoring both photos and Reels while

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January 27, 2025

How Tariffs Impact Digital Marketing Strategies for Canadian B2B Brands

Tariffs—a tax on imported goods and services—often disrupt markets, creating challenges for businesses by driving up costs and reshaping trade

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December 12, 2024

The PR Crystal Ball: Magnolia’s Bold Predictions for 2025

Public Relations Predictions for 2025 At Magnolia, we’ve always got our ear to the ground for the latest trends in

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November 26, 2024

Reaching the Right B2B Audience with Media Buying

Getting the most out of B2B Media Buying Media buying is a core strategy in digital marketing, helping businesses across

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November 19, 2024
Phoebe Yong Blog - Transform Your Profile

Transforming your personal profile into a client magnet

Transforming your personal profile into a client magnet: Top 3 public relations strategies Growing up in Vancouver, Canada and having

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October 31, 2024
Jessica Phillips -Human vs AI in Public Relation

What a Human PR Specialist Can Do for a Business That AI Can’t

What a Human PR Specialist Can Do for a Business That AI Can’t I’m a millennial with more than 8

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September 5, 2024

Looking Forward: What I’ve Learned from Running an Agency for 20 Years

Magnolia Communications began life 20 years ago as Yong & Associates. Since then, we have become one of Vancouver’s premiere

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August 27, 2024

Content Trends For PR Pros To Look Out For In 2024

How to apply content trends to your PR work when you have just eight seconds to grab the audience’s attention?

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July 3, 2024
Phoebe Yong - President Magnolia Marketing Communications

5 Ways Crisis Communications Has Changed in Canada for 2024

5 Ways Crisis Communications Has Changed in Canada for 2024 A crisis can be a terrifying time for a business.

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