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Brand Strategy 101: How to Create Impactful Branding
Let’s be honest: the word “branding” gets thrown around a lot. But great branding isn’t just a new logo or tagline. It’s the feeling people get every time they interact with your business — what they remember, what they trust, and what they tell others about you. And that doesn’t happen by accident. It happens…
Facing the Future with Empathy and Trust
3 ways to pivot content marketing and PR strategies Empathy is a core aspect of humanity. The world has changed
Brand Refresh and Website Revamp: Exploring Magnolia’s Transformation Journey
Dive into the heart of innovation as we unfold the captivating narrative of Magnolia’s transformative journey. In this blog, we
How to Build Your Social Media Marketing Strategy: A step-by-step guide
To continue growing in today’s competitive markets a well-thought-out Social Media Marketing Strategy is key. And it’s not just about
Reflection: What 19 years has taught me in building a marketing agency
Perseverance. Relentless work ethic. Smell the roses. In 2004, I started Magnolia as Yong & Associates. Truthfully, the “associates” were
Mastering PR Strategies for Brand Building: A Comprehensive Guide for Startups
Did you know that one of the most powerful ways to expand your business is through PR? A strong and
How to Choose and Leverage a Public Relations Agency
PR firms can really change your business for the better with strong PR campaigns. They can help make more people
Supporting Event Networking with Social Media Campaigns
It’s easy to overlook the value of building business relationships in the flurry of AI trends and data-based marketing. However,
From Pitches to Personal Health: Why Communications Professionals Need to Make Time for Themselves
As communications professionals, we often find ourselves spending long hours sitting down as we craft amazing digital marketing plans and
A Public Relations Guide to Securing the Right Media Coverage
If you want to get more coverage to build your brand, create awareness, and get your voice heard in the
5 Minutes to Learn About Intent Signals and Why They Matter
In the realm of marketing, intent signals play a pivotal role in driving successful campaigns. An intent signal refers to
Key Step in Updating Your Content Strategy You Shouldn’t Skip
How do you approach building a strategy? Why do you even need a strategy? Similar to any other strategy you
Looking for 2024 Marketing Strategy?: Adding ABM to your Arsenal should be Number One
As a new year starts, inflation and market instability has made a lot of companies and consumers wary of celebrating.