How presales helped Canada’s condo market boom, then collapse

By Magnolia Marketing
November 13, 2025

Canada’s condo presale market has collapsed, with sales down 95% from 2021 and record project cancellations. Prices rose far beyond resale values, driven heavily by speculation.

Leor Margulies of Robins Appleby says the downturn reflects the emotional nature of real estate cycles — and the growing number of buyers who purchased multiple units without the financial ability to close. With no system tracking how many presale contracts a buyer holds, speculation went unchecked.

His takeaway: market corrections are inevitable when people stop buying homes to live in — and start buying three, four, five units they can’t carry.

See the full articles HERE.

Looking to get your spokesperson in top-tier media?
Magnolia Marketing Communications develops strategic PR programs that drive meaningful exposure. From crafting your message to securing the right interviews, we help leaders show up with clarity, confidence, and impact.

Ready to raise your brand’s profile? Let’s connect.

Related Articles​

December 15, 2025

Markets will look different in 2026. Here’s how to prepare your portfolio

In a recent Globe and Mail Retire Rich feature, Theresa Shutt, Chief Investment Officer at Harbourfront Wealth Management, shares her

Read More
December 15, 2025

Market Outlook: Canadian dollar sees limited upside as Bank of Canada holds rates

The Bank of Canada held its policy rate at 2.25 per cent in its final decision of 2025 — a

Read More
December 12, 2025

AI has fundamentally changed my litigation practice

As of January 1, 2025, the Canadian federal government has lowered the criminal interest rate frArtificial intelligence is no longer

Read More

Stay up to date with our Agency Newsletter

Our email newsletter will be filled with company highlights, industry updates and marketing tips to support your business. Signup for our newsletter and get instant access to Webinars, Agency Updates, Audience Segmentation Insights, Success Stories and much more.